The 2023 live-motion Barbie Film spurred a cultural fad, driven by Mattel's advertising and marketing partnerships and organic content. What must Mattel's executives do future with their most precious franchise? And will they prolong their manufacturer strategy for Barbie to other toy makes? Don’t go away your readers hanging—explain https://case-study-solution13628.tinyblogging.com/the-best-side-of-ivey-case-studies-78730480